AI Insights · Timothy · April 2025
Top Drawing & Coloring Apps in Europe: Q1 2025 Performance
Explore the performance trends of the top five drawing and coloring apps in Europe for the first quarter of 2025, with insights from Sensor Tower.
In the first quarter of 2025, the top drawing and coloring applications on a unified platform in Europe exhibited distinct trends in downloads, revenue, and active users. Here’s a closer look at their performance:
Color Pop AI - Coloring Book from MWM saw its weekly revenue fluctuate, starting at around $37K and eventually stabilizing at about $32K by the end of March. Downloads peaked at over 157K in the first week but gradually decreased to about 58K by the quarter's end. Active users followed a similar trend, declining from 501K to approximately 373K.
Color by Number：Coloring Games, published by Wildlife Studios, experienced a steady decline in weekly revenue, closing the quarter at around $25K. Weekly downloads decreased from 199K to about 104K, while active users dropped from 874K to 622K.
Coloring Games for Kids 2-6! by IDZ Digital Private Limited showed a moderate revenue trend, ranging from $20K to $15K over the quarter. Downloads started at roughly 26K and ended at about 12K, with active users slightly decreasing from 137K to 120K.
Disney Coloring World from StoryToys Limited saw a small revenue decrease, starting at $20K and ending around $15K. Downloads fluctuated, peaking at 97K in early March, while active users varied, closing at approximately 46K.
Adult Coloring Book - Pigment by Pixite Inc. maintained a consistent revenue pattern around $12K. Downloads dropped from 34K to about 14K, while active users saw a slight decline from 77K to 63K.
These trends, provided by Sensor Tower, offer a comprehensive overview of the drawing and coloring app landscape in Europe for Q1 2025. For more detailed insights, visit Sensor Tower.
